Families Stay Longer And Spend More
Family Shopping Programs
Aisleworx is all about working with retail partners to improve the shopping experience for families….. and making extra profits for retailers at the same time.
Our main program is the Digicart program. Electronic shopping carts for families that are the culmination of many years of development and 50 million customer experiences.
Our business model is simple: we supply, operate, monitor and repair Digicarts in retail stores. Our program will involve children so their parents have a better shopping experience, they stay longer and spend more.
Get Families Into Your Store!
The Aisleworx programs will get more families to come more often to your store. Suddenly shopping with the family is fun again – children are entertained and involved, parents are relaxed, other customers are entertained and the whole store is more peaceful.
With more competitors and more online retailers targeting your customers, this Digicart program provides a powerful reason for families to come to your store. It’s fun, it’s free and it makes you money!
What The Program Offers
Each Digicart has an interior screen that plays world-class entertainment from children’s favorite characters. But the concept is more than just an entertaining screen for kids – it’s the entire fun, shopping experience – kids taking mom and dad for a shop in their personal car. Kids say “it’s my own car made for me, with my own special screen. This is fun! I don’t get bored. Next time, I want to do this again!”
The program has proven in multiple studies to involve children, improve the family shopping experience and allow parents to stay longer and spend more.
The Digicart Program
We have made this program very, very easy to have in your store. The key elements are:
- Digicarts recover all costs and make a profit for your store.
- We undertake all Digicart maintenance in a comprehensive guarantee for 4 years, then we will replace them.
- We guarantee Digicarts against theft.
- We upgrade and freshen content every 6 months.
- Each Digicart links into the internet so we can remotely monitor and service them to back up our instore service program.
- We provide comprehensive reporting on Digicarts each quarter.
Family Shoppers Stay Longer And Spend More
Our retail partners have researched our program many times over the years, and the facts are constant:
%
Families Stay 15% Longer In Store
From 10 to 17 extra shopping minutes per visit!
%
Families Spend 20% More
From $7 to $21 extra spend per visit!
%
Families Come More Often To Your Store!
89% of families say having the Digicart program was a important to very important part of their decision to come to your store.
Digicarts Make A Profit
New Revenue Turns A Cost Center Into A Profit Center
The chain makes money in several ways from the Digicart program . With an extra $7 to $21 on a average spend food sales alone make an extra $20,000 per year, so three Digicarts in a store will make over $60,000 in extra food sales.
The different revenue streams make Digicarts the most profitable square-footage item in your store.
Families Are Safer
With over 23,000 hospitalizations of young children in accidents to do with shopping carts, the traditional cart can be dangerous to young children. The main problem is with children standing up inside a cart, and falling down onto concrete or solid floors. Digicarts solve that problem. A recent major study on this important issue made several recommendations, but the most important was:
- Locate children closer to the floor. 2 inches is safe; 3 feet is not.
Keep your families safe! Reduce accidents in store! Make sure that you have the Digicart program available for your customers.
Further reading:
Washington Post: 24,000 Kids Hurt Annually In Shopping Cart Accidents
Families Love Digicarts
This is probably the most popular initiative for families that you will introduce to stores. Check out our feedback.
Families likely form 86% of your customer base, and over 12% of your customers will have a child between 1 and 6 with them when they shop. Our program not only makes it easier and more fun, many of our users say ‘’this is the only way to shop!”. It’s not only great for your families, its great for all customers who are both entertained by having the Digicarts in the store, but the stores are quieter and more peaceful for all your customers.